Amazon Product Ads is an advertising program which gives you opportunity to offer your products literally to millions of Amazon visitors and shoppers. Those of them who click your ads on Amazon, are directed to your website for a purchase.
There are no monthly fees. This is a pay-per-click advertising program established by the largest Internet-based retailer in the United States. You only upload your product and set your budget, and you have nothing further to do.
Why you should use this opportunity
Several great reasons are listed here:
- Amazon has a high click-through rate
- Its conversion rate is in the range 10-20%
- It has far above 40 millions customers every month
- Amazon is second only to Google shopping.
Who should use Amazon Product Ads
- Health and Beauty
- Pet Supplies
- Home Improvement
- Musical Instruments.
What you need to provide to your shoppers
- You will have an e-commerce site with a secure checkout. If you do not have one, you may build it in a few hours. See here how I did it. You will need a host for your site; no problem register here, this is where I built my sites.
- Your products will have a detail page URL on your website.
- Shoppers will be given possibility to add a product to their shopping cart from your page.
- You shall give: your business name, contact information, billing address, a US-based credit card, and a US-based phone number, when you register for Amazon Product Ads.
How much this costs you
There are no monthly fees, no minimum spend requirements. You are charged only when a shopper clicks through to your website from Amazon.com.
This program uses a cost per click bidding model taking into account the price and product category. To keep control on spending, advertisers set their daily budget.
Promotion for new advertisers
- Amazon Product Ads currently offers $75 worth of free clicks to new advertisers.
- Further, advertisers who sign up for a new account and get their first Amazon.com customer click on a live ad will also get the next $75 worth of clicks to their website for free.
See here how it works, and for more details just click on the picture:
As you see the procedure is simple. If you have something to sell, then this is the solution for you.
See here some YouTube video with great details that can help you: