How To Stay On Google First Page

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In order to give an answer on the question of how to stay on Google first page, I shall assume that you know how to get there, and that you are there already. If so, the text should help you to stay there at least for a while.

But I would say just a few words about getting to the top page. Everybody will tell you that content is the king and that this is the most important factor which will bring your post or page to the top position on Google. This is partly so. Indeed, even Google admits that content and backlinks are the ranking factors 1 and 2, in no particular order.

Imagine you have a small site, a limited number of pages/posts, but you also have some huge authority site in your niche with hundreds of texts if not thousands. You can hardly compete with them even if you write top-class texts. You understand, they have such texts too.

So then this comes to search engine optimization (SEO). This is your chance. There are obvious examples of such huge authority sites where it is clear that they pay no attention to SEO rules. Take Wikipedia as the best possible example. They have thousands of pages and thousands of contributors. These contributors usually know nothing about SEO best practices or they just do not care, and you should use this as a fact. This may help you to get to the top positions on Google.

So what I am saying is that indeed you can outrank them by: a) following strict SEO rules, and b) by writing good texts. I have some posts that outrank Wikipedia and some other big authority sites quite easily. Below I give a few factors which will help you maintaining and strengthening your top page position.


Using long tail keyword with a strong core keyword

This is related to how you have arrived to the Google first page. I assume that you have used some long tail keyword strategy. But let me explain the terminology first.

So you are surely familiar with long-tail-keywords (LTK). Using LTK is the easiest way to get ranked on the Google top page. But typically LTK do not bring much traffic. An example of that kind could be the LTK like ‘how to improve page rank’. But it has a core-keyword (CK) like ‘page rank’ or even ‘improve page rank’, though the latter I like to call ‘short-tail-keyword’ (STK).

Now the point of all this is the following. The LTK will (hopefully) bring you to the first page on Google. Every step of your page’s progress to the top position, based on the LTK action, is felt in general, so even ranking with respect to CK or STK might slightly improve. So in time, more and more traffic will come from searches based on CK or STK, and your position on the top page on Google will become more and more stable.

In a separate text I explained this as a train with two engines, the front one and the back one. l also compared it with the movement of a caterpillar. In the end you might end up on the top page of Google, ranked by all 3 keywords mentioned here, LTK, STK, and CK.


Having comments coming to your site

• Comments generally bring new text to your post or page. This is liked by Google and the rank is improved and/or preserved. I have examples of comments in one of my sites with 250 words. My reply was of the similar length, and this all increased the size of the page by almost 50% for a single comment and reply.

• With (new) comments you get new keywords in your post, comments are treated by Google as a part of the post. Why this is important? The answer is simple; your text is ranked by many keywords apart from the basic keyword which you have chosen for your text. You can see this if you go to Webmaster Tool (Search Console).

The funny thing is that in such comments people use some keywords which I normally would not use. For example, in my site about mountains, Google Search Console gives me a list of keywords for which my page was ranked, and I realize that it includes even the phrase ‘hiking Mount Fuji’. I would certainly not use the word ‘hiking’ to climb a mountain which is close to 4000 meters high.

• Having comments gives impression of an authority text. This may increase chances of having the text bookmarked by your readers, which is definitely good for ranking. This can additionally increase your chances to remain where you are, i.e., on the top page in Google.

However, having comments on a regular basis is not easy to achieve. But there are places on the Internet where people may get comments as a sort of exchange or by payment. My sites are hosted at such a place so you can have a look. As you know, for a new site it may be difficult to get noticed by Google, so having comments obtained even in that way may help. As a beginner I used to use this option, but stopped long ago.

The point is, even if you get only a few comments and you write replies, this may double the length of your post or page. This can only be beneficial for your ranking. With such a service, you can schedule the stream of comments, and this will help in keeping your top ranking.


Target new products and stay informed

If you write products reviews, it is important to stay informed. You can use Google Alerts or follow periodic (usually yearly) tradeshows relevant to your niche. You will see products that have received awards. If they are from top brands and they look really good to you, jump in and write a review.

This will give you an important initial advantage with respect to your competitors. You might easily get ranked high and remain there for quite some time.


Write support articles

If you have a top article that is performing great, you can write several support articles with links to the top ranked post. Those can be various posts of the type ‘how to’, ‘what is’, etc.

Also, go to Google and search by using terms relevant to your top ranked posts. Google might offer you various links under “People Also Ask” or something similar.

So write answers to such questions and publish them as separate posts. These posts are not necessarily sale posts, they are your funnel posts that will drive traffic to your important top ranked posts. This will stabilize them even more in their top position.


Engaging in social media

If you have your site(s), then you surely know the importance of the social media for the ranking and traffic. When you publish a new post you add it to such media like Facebook, Pinterest, and Twitter. You will get some ‘likes’ and perhaps even some traffic to your post. You can read about my experience with Pinterest in my another text.

But you might like to re-post your url at these media at some later time, say 6 months or 12 months later. This will bring you more traffic and more ‘likes’.


Write evergreen content & remove dates

When you publish a text, regardless of how good it can be, already after a year or two it will look obsolete to people. I mean, there will be the published date shown in SERPs and people will mainly judge by this. I know for sure that in many cases the text is not really obsolete, but that is the usual perception of people searching the Internet.

Some of your posts will have evergreen content and this is surely good, but posts published 6 or 7 years ago will hardly attract anybody. I know that some claim that dates should not be removed but this is just a nonsense. Ask yourself, if in SERPs you have a 5 years old text next to a text that is published a couple of months ago, which one you would click? Removing dates is not a matter of choice.


Re-visit your posts and pages and improve them

It is always possible to make improvements. But do not overdo it. Yet, there are times when you are not inspired to write new texts, we all pass through such moments. Use them to improve the existing ones. In the process you might also get some new ideas about new texts.

Remember, you can change everything except the url of the post/page.


To summarize, this text explains how to stay on Google first page after you have arrived there. I hope you find it useful. I shall be happy to read your comments and thoughts, so please leave them in the box below. You can always get in touch with me at the platform where I host my sites and where you can learn how to start an online business and how to develop your skills.

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20 thoughts on “How To Stay On Google First Page”

  1. I like the fact that you are advertising on your site for online law school. I am an ALU graduate. Thanks for the information about how to keep my site at the top of google…I just have to get there first. I especially liked your idea to engage social media into my website, which I have not been doing. Thanks for the good advice.

    Brad

    Reply
  2. Hello! Great read and info!

    I have been struggling recently with burnout because I can’t seem to get my website monetized. Granted most of my content is “geek” news related (i.e. games, tv, entertainment). There has to be something though that can send my affiliate sales up.

    You article has given me some ideas of what I need to do in the future. A few changes that definitely need to be changed, some things that need to be removed, and things that need to be added.

    I appreciate the write up! I’ve been wracking my brain trying to come to some sort of conclusion to my issue.

    Reply
  3. Thanks for the information. I am new at this so I am looking for all the help I can get. I had not heard of long tail keywords before. Understaning how to get ranked on google as well as staying there seems a bit overwhelming. How long did it take you before you got the AH HA moment?

    Reply
    • There was not such a moment, it was just a slow process of learning after starting literally form zero. So I do understand how you may feel.

      Reply
  4. Great words to live by on how to stay on the top of Google page one. Something important to keep in mind is that as time goes on, updating your current page and or post will help Google to see that your site is currently updated on all it’s content. By showing that Google has something to crawl for consistently you can continue to hold the rank for those keywords that you worked so hard for.

    Benjamin

    Reply
    • Hi Benjamin, you are right of course. Though it may be difficult to update texts when you have some 200 posts as I have in my another site.

      Reply
  5. Thanks for your article.
    I conclude from your writing that a good starting point for an article would be to look for competition on the core keyword and build around it later. That surely makes it a bit harder but I hope gives better results. Am I right?

    Reply
    • Hi Oscar, it is important to start with a long tail keyword, which in the same time has a good core keyword that will start pushing at later stage by itself. So there is nothing harder, you are focused on long tail keyword as usual. The rest will come naturally.

      Reply
  6. Thanks for writing this article. It was very informative. I learned a lot about what long tailed key words were from you. Now I know how to incorporate them with seo, social media, and comments from my readers to help me stay on the front page of google. I now know that I have to create many pages that don’t look old to my readers.

    Reply
    • Thank you Merceadez for the comment. It makes me happy that you find it useful. Best luck.

      Reply
  7. I foudn myself clicking on a lot of your links to your other articles while reading this. There is a lot of information ehre that can help me with my own website. It can be overwhelming at first, but hopefully if I stick with it, then I’ll start to get the hang of it better.

    Reply
    • Hi Devin, you are most welcome, and thank you for visiting my site. Best luck.

      Reply
  8. Hi, I’m so glad I found your page… what a lot of SO helpful information! I’m making sure I bookmark your site as I’ve still got a lot to learn.

    Thank you for spelling it all out in such an easy to understand fashion. You’ve mentioned things here that I had no idea about even though I’ve been doing the best I can. It’s great I can now add some of these other points into my strategy. Wonderful.

    Reply
    • Hi Marylin, thanks a lot. The text is just my thinking about this issue. Could not find anything on the Internet on how to stay on Google first page, although there are tons of material on how to get there.

      Reply
  9. Hi there!
    Great post! Honestly I am not yet on the first page and my goal is to get there. However knowing how to stay in google first page is also important since every now and then new sites are being published.
    I have a question, I am just starting my website, how long should it take for me to reach the first page? Do you have any recommendation on what should I do to get there?

    -John

    Reply
    • Hi John, thank you for the comment. Regarding your question, nobody could give you an answer on how long it would take to get to Google page 1. The only recommendation from me is to follow SEO rules.

      Reply
  10. Hi.
    The task of writing pages or posts is actually not one of the difficult that we can find on the road as is the fact that your site remains in the first pages of google; It is something that at least 90% we have traveled this path. But the five tips that you raise that caught my attention is the comments that I have not given importance to this day; Thanks for the info and I will discuss in the near future.
    renan

    Reply
    • Thank you Renan. Great that you find the text useful. Yes, think about comments, they can help a lot in keeping you on the top.

      Reply
  11. Having several post that are on page one of Google, I needed this information on how to stay on the first page.
    The comments section of Wealthy Affiliate is second to none. It brings in all the comments that you work toward, and 99 percent are relevant to the content of the page or post it is attached to.
    I will start using the re-posting on social sites for my older post to bring them back to life.
    John

    Reply
    • Hi John, thank you. Great to have your posts top-ranked on Google. I have many as well and sometimes some of them slip to the second page, that is what prompted me to start thinking on how to keep them on the first page on Google.

      Reply

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